The finest questionable meats & premium outdoor apparel
Our signature small-batch meats. Sourced from the most adventurous neighborhoods.
The original classic. Tough, chewy, and tastes vaguely of trash bags and pine needles.
Elusive flavor for the elusive palate. Catches you by surprise.
Lean, mean, and howlin' with flavor. Best enjoyed under a full moon.
Designed and inspired by the pristine beauty of North Lake Tahoe
Proudly created in Kings Beach's famous Grid neighborhood
A portion of proceeds supports the Kings Beach Boys & Girls Club
Get the gear. Support the cause. Look better than the bears.
"Only in Lake Tahoe can a bear break into your house, eat all your snacks, take a nap on your couch, and still somehow be considered the most polite visitor you've had all week."
What started as a humorous take on our local wildlife has evolved into a full-fledged outdoor apparel brand. Every design celebrates the unique relationship between Tahoe residents and our furry neighbors.
We believe in giving back to the community that raised our children (and the bears). A portion of our proceeds goes to the Kings Beach Boys & Girls Club, supporting educational programs, mentorship, and recreational activities for local youth.
Supporting after-school programs and tutoring
Funding sports and outdoor activities
Building character and leadership skills